Sano Group is the No. 1 Israeli Manufacturer of Non-food Items.
Founded in 1965 by Mr. Bruno Landsberg, Sano-Bruno’s Enterprises Ltd. is Israel’s leading manufacturer of non-food items, with over 60 years of experience. Sano offers a wide range of products, including laundry, home care, cleaning, hygiene, air fresheners, insecticides, and paper products.
Operating globally for over 20 years, Sano distributes to over 36 countries and has three subsidiaries in Eastern Europe. Guided by principles of high-quality solutions, environmental protection, employee equality, and customer focus, Sano remains committed to innovation and excellence.
Launched in 1987, Natural Formula is a professional brand dedicated to helping women achieve beautiful, confidence-boosting hair. Our exclusive products blend natural ingredients with rich fragrances and textures for effective results.
We focus on two core values: our formulas inspired by global natural ingredients, and Affordable, salon-quality products
All Natural Formula products are environmentally friendly and 100% cruelty-free!
Launched in 1992, Keff became Israel’s leading bath and shower care brand, offering accessible, high-quality products for a luxurious and fun bathing experience. Targeting a young, trendy audience with innovative products and fresh advertising, Keff is now the preferred brand among young people in Israel.